For Maison Local, we curated guest lists and coordinated creator attendance across three key events: the opening of its DIX30 location, the relaunch of its Downtown store, and the launch of a new collection in Old Montreal. Through strategic guest selection, we brought together creators and individuals who reflected the brand's community and aesthetic, creating meaningful exposure around each milestone. With over 100 attendees at each event and X organic social shares, our efforts helped extend the visibility of each launch beyond the event itself.